Trademark Alert: .XXXtra Concerns for Trademark Owners: The New .XXX Domain Name

Ongoing interest in this domain development. An update from law firm Fenwick & West:

The newest domain extension—.xxx—is about to make its debut, much to the chagrin of trademark owners who wince at the prospect of use of their trademark as a domain in an online space purportedly reserved for the adult entertainment industry. If you are concerned, you will want to apply to block .xxx domain names that correspond with your marks. You must act before October 28, 2011…

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